RocketGro launch product range with Crocus

RocketGro launched its collection of growing media products and liquid feed range online with Crocus in April, making its unique organic, peat-free products available to gardeners via both the Crocus website and waitrosegarden.com.

The collaboration has been a huge success this season, with such a positive uptake of RocketGro’s products that Crocus has announced plans to further develop its relationship with the sustainable British brand.

Crocus Buyer, Laura Harb explained: “Crocus is really happy to be a stockist partner of RocketGro. We were really excited to start our collaboration, as both brands share the same drive for sustainability and the award-winning products suit our keen gardener customer really well.

“Our customers have responded so well to RocketGro across both the growing media products and the liquid feeds, that we are looking to continue to grow the relationship with Toby and the team at RocketGro.”

Managing Director, Toby Thomas said: “Launching our products with Crocus in 2024 has been a real boon for RocketGro, and we recognise that linking up with such a prominent online retailer is clearly a significant step forward in our journey.

“This has been an exciting development for RocketGro and it helps increase our exposure online, enabling us to reach even more customers. Crocus is very focused on sustainability and, therefore, the RocketGro eco story is a great fit for their business model, resulting in an extremely positive partnership. We are very pleased with the Crocus customer response to our products and we look forward to growing our sales with Crocus in 2025, helping more Crocus shoppers to embrace low carbon, peat-free and coir-free organic gardening.”

Crocus joins the ranks of retailers praising RocketGro’s products and detailing the overwhelming response they’ve had from customers, with several garden centres now describing RocketGro as their number-one-selling compost.