09 Sep 2024

Burgon & Ball launches limited-edition sales boosters at GLEE

Burgon & Ball Hall: Hall 1 Stand: 9B61-D60
Burgon & Ball launches limited-edition sales boosters at GLEE
At GLEE 2024 Burgon & Ball is launching a selection of appealing new limited-edition offers across tool and gift categories
Burgon & Ball is helping retailers boost incremental and impulse sales this autumn at GLEE, with the launch of a selection of appealing new limited-edition offers across tool and gift categories. But with limited stock available, these offers won’t be around for long!

Burgon & Ball is helping retailers boost incremental and impulse sales this autumn at GLEE, with the launch of a selection of appealing new limited-edition offers across tool and gift categories. But with limited stock available, these offers won’t be around for long!

This autumn sees an extension of the popular counter-top unit promotions on RHS-endorsed cutting tools – the Ergo Deadheader, Micro Secateur and Bypass Secateur are this season’s offers. With an appealing pick-and-mix of limited-edition colours, shoppers can get up to a third off RRPs, promoting pick-up sales.

Next, there are limited-edition colours and designs in the top-selling Kneelo® garden kneelers range. There’s a choice of bright and beautiful FloraBrite neon shades, or the top-selling Oak Leaf design from the popular Love The Glove range, in Poppy and Navy. Retailers can upgrade their Kneelo offering with special promotional pricing on the matching FloraBrite and Love The Glove gloves.

In gifting, a new gift-boxed set of houseplant mister and the much-loved wooden-handled indoor watering can makes the most of this natural pairing. Available in a choice of four colourways, the set offers shoppers an appealing saving on buying the items separately.

For the first time, there’s a limited-edition offer in the Sophie Conran for Burgon & Ball collection. ‘All About Herbs’ is a gift-boxed set of herb pots in a tray, bamboo labels, snips and herb stripper. Offering great value and appealing gift presentation, this set extends the appeal of the Sophie Conran range.

Last but not least, two beautiful new tool-and-toiletries gift sets extend Burgon & Ball’s gifting offering in a new direction. These sets combine specially designed high-quality garden tools with luxurious gardener’s hand cream and exfoliating soap. Presented in eye-catching packaging, they make a distinctive and high-quality gift.

Find out more about all these limited-edition offers from Burgon & Ball on Stand 9H10-G11, right by the Buyers’ Lounge. Stock is strictly limited, so secure your stock to avoid missing out!

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